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Grass-fed beef is gaining popularity among health-conscious consumers due to its nutritional benefits and sustainable farming practices.

Unlike grain-fed beef, which comes from cows fed a diet of soy, corn, and other additives, grass-fed beef is sourced from cattle that graze on grass throughout their lives. This natural diet not only impacts the nutritional profile of the beef but also contributes to a more humane and environmentally friendly farming approach.

Air-chilled poultry is becoming increasingly popular among consumers who prioritise quality and flavour in their food choices. Unlike the traditional method of water chilling, air chilling involves cooling the poultry with purified cold air. This process not only enhances the taste and texture of the meat but also offers several other benefits, making it a preferred choice for those seeking high-quality poultry products.